Does this sound familiar?
You know your trade — you’re doing solid work, but the jobs just aren’t flowing in.
Ads are running… but not bringing real inquiries
You send quotes, then hear nothing back
Leads come in, but they don’t turn into bookings
Revenue’s inconsistent, and you can’t rely on the work coming in
Everything feels disconnected and all over the place
You’re tired of marketers who charge high, promise the world — and deliver nothing that actually books jobs
You’re chasing jobs instead of having them come to you
If that sounds familiar, here's an offer for you.
How would you like a system that attracts the right clients, books jobs while you sleep, and grows your monthly revenue 2–4x or more without you doing all the heavy lifting.
PLUS get free access to...
Conversion Playbooks Built for the Trades
From no-show fixes to follow-up scripts and ad copy that books jobs — every resource is tailored to help you convert more leads, faster.
What's Included in the system?
Here's What You'll Get...
A high-converting lead and booking system — built for trades
Custom funnel and automation — proven to turn leads into booked jobs, on autopilot.
Automated follow-up built to bring back cold leads and lock in ready-to-buy clients.
Messaging, visuals, and structure that finally feel right
Weekly performance insights + backend refinements
Your entire client-getting engine — done-for-you and built to scale
Again, you only pay when you get results. Sounds fair?
But...
Is This For You?
🛠️ FOR...
Service pros ready to scale
Roofers and Renovators
Trades with solid before-and-after work
Businesses making $20K+/month and above
Owners done with duct-taped and cookie-cutter marketing
🙅♂️ NOT FOR...
Low-effort work, low-effort mindset
Trades with no quality photos or results
People looking for a VA to just “do tasks”
DIYers who ignore strategy or systems
People who do not value partnership
We respect your time and ours — only booking calls with trades who meet our fit.
“Alright… so what makes you worth it then?” 🤔
— probably what you’re thinking. Fair question. Here's what 👇
The Solid Booked System
A simple 3-part framework that takes trades from scattered to fully booked.
Why this works?
This isn’t just about getting you leads. That’s step one.
What I build is the strategy, tools, and follow-up systems that turn your trade into a revenue machine — one that books jobs consistently, even while you're on the tools.
Because a full calendar doesn’t come from ads alone — it comes from the system behind them.
here's What Happens When the System’s Done Right...
Results from real trades using a strategy that’s built to book — not just get leads. Here’s what they saw, and what’s possible for your business too.
"Booked 6 jobs in my first week"
"Didn’t expect results this quick. We’re a small roofing crew and got 6 solid quotes in the first 7 days. System’s a game-changer."
— Mitch, Roofer
"Don’t have to chase leads anymore"
"Before working with Chloe, I was chasing people who wouldn’t even answer the phone. Now the leads come through ready to go."
— James, Renovator
"Would 100% recommend it to other trades"
"We’re booked 3 weeks ahead now and barely touched the backend. It just works. It’s the first time Facebook ads have made sense for our reno jobs."
— Dave, Renovator
Let the results speak for themselves...
889 leads at $9.83 each—for a renovation business
This campaign brought in 889 leads at just $9.83 per lead — backed by $8.7K in total spend. With over 615,000 impressions and 168,000+ people reached, it gave this renovator a steady stream of qualified quote requests. Built for high volume, local visibility, and real ROI — without burning budget on junk traffic.
209 roofing leads — all driven through a high-converting website funnel
This roofer wasn’t just running ads — we rebuilt their site as a quote-focused funnel. Result? 209 leads from Facebook at just $8.56 each, with 170,000+ impressions and $1.7K total ad spend. Built for speed, trust, and real inquiries
442 qualified leads — after rebuilding a broken setup
This renovator had tried ads before, but nothing was converting. Poor targeting. No follow-up. We rebuilt the whole system — and brought in 442 leads at $11.48 each, with over 350,000+ impressions and a total spend just over $5K. Not just fixed — fully optimized for actual job bookings.
14,000+ views at just 1 cent each — built on transformation
For this renovation business, we let the visuals do the work. No voiceover. No face to camera. Just real project footage — before-and-afters, progress shots, and finished results.
It reached over 14,000 homeowners for $0.01 each — building trust through quality work before any quote was offered.
15 roofing leads at $18.22 each — built for local demand
This Meta campaign was set up for a roofer focused on high-intent inquiries close to home. With just $273 in spend, it generated 15 leads at $18.22 each — clear messaging, tight radius, and targeting that brought in actual quote requests.
48 solid leads at $15 each
This campaign was for a roofer who wanted steady work without relying on referrals. We kept the offer simple and direct, bringing in 48 Meta leads at just $15 each. Not every lead was perfect, but plenty were quoting quality—and helped fill up the calendar fast.
$251K+ in jobs tracked through our system
This was for a roofing client with no real follow-up process or lead visibility. After setting up a proven quoting flow, Facebook & Instagram campaigns, and automated lead handling — they closed over $200K worth of work and tracked $251K+ in job opportunities. The result? A 37.2% conversion rate and 583 new jobs won in just a few months.
94 booked jobs. $32,000 in closed work — finally tracked properly.
Before this, the renovator had leads coming in… but no visibility on what was closing. Once we rebuilt the pipeline and added tracking, they could see exactly where the wins were coming from — leading to 94 closed jobs and $32K+ in booked revenue.
133 high-value leads at $28 each
This renovator didn’t want tire-kickers or quick fixes. We refined the targeting and messaging to attract homeowners looking for full-scope renovation work. The result? 133 Meta leads at $28 each — with quoting opportunities worth tens of thousands.
$4.7M+ in pipeline value — all tracked in one place
From new inquiries to hot leads and booked quotes, everything runs through a system built to convert. No spreadsheets. No chasing. Just a clear view of every job opportunity, from start to finish.
35 roofing leads at $23 each — with a system that books and nurtures
This roofer picked up 35 leads at just $23.48 each. Some booked straight in, others were followed up or shifted into a nurture sequence. That’s the difference — we don’t just run ads; we build a system that warms up cold leads and keeps your calendar moving.
From first follow-up to $100K+ closed
This is what it looks like when a roofing pipeline actually works. Leads move step-by-step — follow-ups, appointments, confirmations — and over $100K worth of jobs closed along the way.
316 leads generated at a steady $28 each
This renovation campaign was built to scale—broad reach, consistent lead flow, and solid cost per inquiry. Perfect for renovators looking to stay booked without stretching their margins too thin.
150 active renovation leads worth $173K+ and counting
This renovator didn’t just want inquiries—they wanted real, local homeowners actively planning jobs. We filled their pipeline with $173K in quoted value, all from leads that are still open and moving forward.
32 high-quality leads with clear next steps
This wasn’t about chasing volume—it was about bringing in the right renovation leads and setting them up to move. Every inquiry dropped straight into a system built to quote, follow up, and close without things falling through the cracks.
+2498% growth and $269K in renovation jobs booked
This renovator went from barely tracking leads to building a system that’s now converted over $269K in booked work—with 1,400+ inquiries captured, followed up, and properly managed along the way.
More Testimonials
Project Results in Action
MEET THE FOUNDER & CEO
Hey, I'm Chloe!
I help trades and service businesses turn real leads into booked jobs — using smart ads and simple systems that actually work.
I grew up in a hardware store, so I get how trades run — and what moves the needle.
Started solo. Built from scratch. Learned by doing.
Now, I build high-performing marketing systems designed to scale — with clarity, not complexity.
Outside client work, I teach strategy, write content, and help business owners grow with confidence.
You do the work. I make sure the right people find you, choose you, and book.
Let’s build the system that actually books the work for you.
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