Does this sound familiar?
You know your trade — you’re doing solid work, but the jobs just aren’t flowing in.
Ads are running… but not bringing real inquiries
You send quotes, then hear nothing back
Leads come in, but they don’t turn into bookings
Revenue’s inconsistent, and you can’t rely on the work coming in
Everything feels disconnected and all over the place
You’re tired of marketers who charge high, promise the world — and deliver nothing that actually books jobs
You’re chasing jobs instead of having them come to you
If that sounds familiar, here's an offer for you.
How would you like a system that attracts the right clients, books jobs while you sleep, and grows your monthly revenue 2–4x or more without you doing all the heavy lifting.
PLUS get free access to...
Conversion Playbooks Built for Tradies
From no-show fixes to follow-up scripts and ad copy that books jobs — every resource is tailored to help you convert more leads, faster.
What's Included in the system?
Here's What You'll Get...
A high-converting lead and booking system — built for tradies
Custom funnel and automation — proven to turn leads into booked jobs, on autopilot.
Automated follow-up built to bring back cold leads and lock in ready-to-buy clients.
Messaging, visuals, and structure that finally feel right
Weekly performance insights + backend refinements
Your entire client-getting engine — done-for-you and built to scale
Again, you only pay when you get results. Sounds fair?
But...
Is This For You?
🛠️ FOR...
Service pros ready to scale
Roofers and Renovators
Tradies with solid before-and-after work
Businesses making $20K+/month and above
Owners done with duct-taped and cookie-cutter marketing
🙅♂️ NOT FOR...
Low-effort work, low-effort mindset
Tradies with no quality photos or results
People looking for a VA to just “do tasks”
DIYers who ignore strategy or systems
People who do not value partnership
We respect your time and ours — only booking calls with tradies who meet our fit.
“Alright… so what makes you worth it then?” 🤔
— probably what you’re thinking. Fair question. Here's what 👇
The Solid Booked System
A simple 3-part framework that takes tradies from scattered to fully booked.
Why this works?
This isn’t just about getting you leads. That’s step one.
What I build is the strategy, tools, and follow-up systems that turn your trade into a revenue machine — one that books jobs consistently, even while you're on the tools.
Because a full calendar doesn’t come from ads alone — it comes from the system behind them.
here's What Happens When the System’s Done Right...
Results from real tradies using a strategy that’s built to book — not just get leads. Here’s what they saw, and what’s possible for your business too.
"Booked 6 jobs in my first week"
"Didn’t expect results this quick. We’re a small roofing crew and got 6 solid quotes in the first 7 days. System’s a game-changer."
— Mitch, Roofer
"Don’t have to chase leads anymore"
"Before working with Chloe, I was chasing people who wouldn’t even answer the phone. Now the leads come through ready to go."
— James, Renovator
"Would 100% recommend it to other tradies"
"We’re booked 3 weeks ahead now and barely touched the backend. It just works. It’s the first time Facebook ads have made sense for our reno jobs."
— Dave, Renovator
Let the results speak for themselves...
889 leads at $9.83 each—for a renovation business
We ran this campaign for a renovator who needed a steady stream of quote requests, fast. With the right offer, targeting, and system in place, we brought in 889 leads at under $10 each—and the reno jobs kept coming in, week after week.
209 roofing leads — through a website funnel built for Facebook advertising
For this roofer, we didn’t just throw up an ad. We strategically rebuilt their website and used it as a high-converting landing funnel. Once the ads started running, leads came in at just $8.56 each — all from Facebook. No fluff, just solid quote requests.
442 real leads — after fixing what wasn’t working
This renovator had tried ads before but wasn’t getting much traction. The targeting was off and there was no proper follow-up. After cleaning things up and rebuilding the system, we brought in 442 leads at just $11.48 each—plenty of them turned into solid quote requests.
14,000+ views at just 1 cent each—without showing your face
For this reno business, we ran a simple branded video (no talking, no camera needed) to warm up local homeowners before putting the quote offer in front of them. Over 14,000 full views at just $0.01 each—helping build trust before we ever asked for a lead.
15 high-quality leads — at $18.22 each
This roofer wanted better-quality leads and fewer time-wasters. We tightened up the targeting and added proper filters, bringing in 15 strong leads for under $300 total. Most were solid jobs in the local area, and they were quoting in no time.
48 solid leads at $15 each
This campaign was for a roofer who wanted steady work without relying on referrals. We kept the offer simple and direct, bringing in 48 Meta leads at just $15 each. Not every lead was perfect, but plenty were quoting quality—and helped fill up the calendar fast.
$200K+ in closed jobs tracked inside the system
This was for a renovation client who wasn’t tracking anything properly before. Once we set up the right automations and lead pipeline, they started closing more work — and could finally see what was actually converting. In just a few months, they closed over $200K worth of jobs, with a 37% conversion rate.
836 opportunities—over $32K in closed reno jobs
This renovator needed a better way to turn interest into booked work. We set up a system that helped track, filter, and follow up with every inquiry. Out of 836 opportunities, 94 closed—bringing in over $32,000 in revenue with plenty more still in the pipeline.
133 high-value leads at $28 each
This campaign was for a renovator focused on larger projects—not small patch jobs. We dialed in the messaging and targeting to filter out time-wasters and attract serious inquiries. Ended up with 133 leads at just $28 each, and many turned into quoting opportunities worth thousands.
1,900+ leads flowing through a real quoting system
This is how I help renovators stay on top of their pipeline—not just getting leads, but moving them forward. Every inquiry here is tracked with clear next steps, proposal stages, and follow-ups. It’s not just a list of names—it’s a structured process that helps turn clicks into booked renovation jobs.
35 leads generated — with a system that keeps them moving
This campaign brought in 35 leads at $23 each. A few booked straight in, others were followed up or shifted into a nurture flow. That’s the key—we don’t just run ads; we build a system that keeps roofing leads warm and moving toward the quote.
From first follow-up to $100K+ closed
This is what it looks like when a roofing pipeline actually works. Leads move step-by-step — follow-ups, appointments, confirmations — and over $100K worth of jobs closed along the way.
316 leads generated at a steady $28 each
This renovation campaign was built to scale—broad reach, consistent lead flow, and solid cost per inquiry. Perfect for renovators looking to stay booked without stretching their margins too thin.
$170K+ in renovation job opportunities—all in one place
This isn’t just a pile of leads. It’s a live pipeline with 150 real reno opportunities—tracked, followed up, and ready to turn into booked work. Before this, too many slipped through the cracks. Now, nothing gets missed.
32 high-quality leads with clear next steps
This wasn’t about chasing volume—it was about bringing in the right renovation leads and setting them up to move. Every inquiry dropped straight into a system built to quote, follow up, and close without things falling through the cracks.
+2498% growth and $269K in renovation jobs booked
This renovator went from barely tracking leads to building a system that’s now converted over $269K in booked work—with 1,400+ inquiries captured, followed up, and properly managed along the way.
More Testimonials
Project Results in Action
MEET THE FOUNDER & CEO
Hey, I'm Chloe!
A marketing strategist and systems builder with 4+ years of experience helping service-based businesses turn leads into booked jobs.
I’ve supported service businesses in the U.S., Canada, Australia, and the U.K., but home services have always felt personal — and deeply familiar.
Growing up in a family-run hardware business, I saw firsthand what keeps builders and homeowners coming back: trust, consistency, and results. That’s the foundation I build on today.
Now, I lead CLO Digital Marketing — delivering done-for-you systems that help tradies stop chasing leads and start consistently booking quality jobs.
Outside of client work, I teach marketing strategy, write educational content, and give business owners the clarity they need to grow with confidence.
You do the work.
I make sure the right people find you, choose you, and book.
Let’s build the system that actually books the work for you.
© 2025 CLO Digital Marketing. All rights reserved.| Terms & Conditions